Below you can find a summary of the presentations from SAP’s Social Media Day (#SMW12) on February 15th, 2012. This amazing set of slides aggregates the wisdom and experience of a group of well-regarded social media practitioners that was shared as part of global social media week. Leverage this unique opportunity to get an insight into what is real and what is hype in social media.
1. Brian Ellefritz, VP Global Social Media at SAP
2. Maggie Fox, Founder & CEO, Social Media Group
3. Rachel Happe, Principal & Co-Founder, The Community Roundtable
4. Mark Yolton, SVP, SAP Community Network & Social Media at SAP
Grow your community for member benefit & business value by mark yolton
5. Timo Elliott, Sr. Director, Strategic Marketing at SAP
You can also find all of these slides in one place here!
In my next blog, I will share the links to the OnDemand recordings of the day!
Did you attend Social Media Week 2012? If yes, what was your experience?

Dorothea Sieber was one of the many volunteers who pulled the day together!




Great presentations! well done.
Liam:
appreciate your generous praise!
Thanks,
Natascha
This was an awesome event! Rich content, informed, knowledgeable speakers. One of the best social media events I’ve attended.
Christine:
thanks for taking the time to comment! Very kind of you.
Best,
Natascha
[...] by Natascha Thomson of Marketing Xlerator, speakers enclosed SAP’s CMO Jonathan Becher, who non-stop a day with a keynote that asked a [...]
[...] by Natascha Thomson of Marketing Xlerator, speakers included SAP’s CMO Jonathan Becher, who opened the day with a keynote that asked [...]