Social Media Marketing for B2B

Archive for October, 2012

Foursquare Part II: Using Foursquare at Live Events (Or Not?)

October 23rd, 2012 No Comments

Should we use Foursquare for MarketingCamp Silicon Valley on November 3rd? This is the question I am aiming to answer with this blog. It chronicles my research journey and findings. Let’s go.

“Dresser After Dark”: Social Media Interview

October 18th, 2012 No Comments

Recently,  I was invited to speak about social media and my business on the Dresser After Dark Radio show, hosted by Michael Dresser or @MichaelRayD. You can listen to the MPG3 recording of the show here!

#Jeff4Justice: Using Social Media for Grassroots Activism

October 8th, 2012 3 Comments

Jeff 4 Justice and Social Media The story began with a blog that Jeff 4 Justice wrote to raise funds for his podcast show.  I saw it in one of my social media newsletters and was intrigued.  Jeff describes himself as a “social justice activist”.

Survey: Social Media Webinar Topics

October 3rd, 2012 No Comments

For my upcoming social media webinar series, I’d like to get your input on what topics you would be most interested in.  Use the comment section below or simply click on the short survey here.

How to Avoid & Tackle Social Media Proliferation (Review of an Altimeter Report)

October 2nd, 2012 No Comments

Altimeter’s report “A Strategy for Managing Social Media Proliferation” is an enlightening read, highlighting an important problem of our time: social media proliferation. Many companies have too many social media accounts that lack a strategy, compliance with the brand, and/or accountability. Here 7 key facts and highlights from the report. Thanks to Jeremiah Owyang for […]

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