B2B Social Media Marketing Consulting

Archive for the ‘Uncategorized’ Category

Is B2B Social Media Marketing Behind B2C?

December 17th, 2012 No Comments

The Perception There seems to be a general perception that social media is better suited for B2C versus B2B marketing.  This view is supported by a general lack of easily accessible social media success stories in the B2B space; on the Internet and at conferences.  But it is a misconception.

#Jeff4Justice: Using Social Media for Grassroots Activism

October 8th, 2012 3 Comments

Jeff 4 Justice and Social Media The story began with a blog that Jeff 4 Justice wrote to raise funds for his podcast show.  I saw it in one of my social media newsletters and was intrigued.  Jeff describes himself as a “social justice activist”.

Survey: Social Media Webinar Topics

October 3rd, 2012 No Comments

For my upcoming social media webinar series, I’d like to get your input on what topics you would be most interested in.  Use the comment section below or simply click on the short survey here.

25 Social Media Blogs to Follow

July 15th, 2012 No Comments

25 Social Media blogs to follow if you are trying to stay on top of what is going on in this space.

(Time Tested) Tools to Measure Social Media Success

April 4th, 2012 2 Comments

A while back, I promised my friend @tridipchakra  to write a blog about  tools to measure social media success. Now that I am at the onset of a 3 months sabbatical and (somewhat) of a social media hiatus, I am honoring my promise. Here a list of some, mostly free, key tools, that I have found [...]

How to Embed a Tweet into a Blog or Email (& Use it Creatively)

March 27th, 2012 2 Comments

Just read that Twitter now has the functionality to let you embed a Tweet. Great, no more cutting and pasting while losing functionality. And it looks much better. I tweeted the fabulous blog that gives step by step instructions (by Social Media Examiner) so that I could share it by embedding the Tweet here:   [...]

Pinterest – Scrap Booking for Adults?

March 20th, 2012 No Comments

Yesterday, I had the great honor to be invited by Sudha Jamthe into the #partnersocial classroom at University of Santa Clara to talk about social media, jointly with Perrine Crampton. We learned about the goals of the students, saw a presentation on Walgreens & Foursquare, and spoke about our career paths.   Finally, we gave a presentation [...]

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