This week, in recognition of Thanksgiving, Sean Callahan of Bizo / Digital Marketing Remix reached out to me and others in the marketing world to ask what we are thankful for. Read the answers to his two questions in this blog:
Archive for the ‘Uncategorized’ Category
The question on how to deal with social media overload is probably the most asked question during my workshops and strategy sessions. How do I execute on all the things I could do with social media, while having a limited amount of resources (especially lack of time and people)?
Last week, I had the pleasure of being invited to provide a 30 minute introduction to Twitter at my local Chamber of Commerce. The audience, a group of small business owners in the B2B and B2C space, was generally active on social media but only three people were using Twitter. LinkedIn was the most popular […]
The Perception There seems to be a general perception that social media is better suited for B2C versus B2B marketing. This view is supported by a general lack of easily accessible social media success stories in the B2B space; on the Internet and at conferences. But it is a misconception.
Jeff 4 Justice and Social Media The story began with a blog that Jeff 4 Justice wrote to raise funds for his podcast show. I saw it in one of my social media newsletters and was intrigued. Jeff describes himself as a “social justice activist”.
For my upcoming social media webinar series, I’d like to get your input on what topics you would be most interested in. Use the comment section below or simply click on the short survey here.
Just read that Twitter now has the functionality to let you embed a Tweet. Great, no more cutting and pasting while losing functionality. And it looks much better. I tweeted the fabulous blog that gives step by step instructions (by Social Media Examiner) so that I could share it by embedding the Tweet here: […]
Yesterday, I had the great honor to be invited by Sudha Jamthe into the #partnersocial classroom at University of Santa Clara to talk about social media, jointly with Perrine Crampton. We learned about the goals of the students, saw a presentation on Walgreens & Foursquare, and spoke about our career paths. Finally, we gave a presentation […]