Social Media Marketing for B2B

Archive for the ‘Uncategorized’ Category

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#DataConnectTalk Webinar: Social Media Business Tactics

December 5th, 2014 No Comments

Data.com Connect Presents: Social Media Business Tactics – a Webinar with Natascha Thomson. Social media is no longer new and digital transformation is an unstoppable trend. Do you have the skills it takes to stay relevant?

What Marketers are Grateful for at Thanksgiving

November 27th, 2013 No Comments

This week, in recognition of Thanksgiving, Sean Callahan of Bizo / Digital Marketing Remix reached  out to me and others in the marketing world to ask what we are thankful for. Read the answers to his two questions in this blog:

Part 1: How to Prevent Social Media Overload

August 20th, 2013 4 Comments

The question on how to deal with social media overload is probably the most asked question during my workshops and strategy sessions. How do I execute on all the things I could do with social media, while having a limited amount of resources (especially lack of time and people)?

Twitter 101: Build a Social Media Strategy

July 30th, 2013 3 Comments

Last week, I had the pleasure of being invited to provide a 30 minute introduction to Twitter at my local Chamber of Commerce. The audience, a group of small business owners in the B2B and B2C space, was generally active on social media but only three people were using Twitter. LinkedIn was the most popular […]

Is B2B Social Media Marketing Behind B2C?

December 17th, 2012 No Comments

The Perception There seems to be a general perception that social media is better suited for B2C versus B2B marketing.  This view is supported by a general lack of easily accessible social media success stories in the B2B space; on the Internet and at conferences.  But it is a misconception.

#Jeff4Justice: Using Social Media for Grassroots Activism

October 8th, 2012 3 Comments

Jeff 4 Justice and Social Media The story began with a blog that Jeff 4 Justice wrote to raise funds for his podcast show.  I saw it in one of my social media newsletters and was intrigued.  Jeff describes himself as a “social justice activist”.

Survey: Social Media Webinar Topics

October 3rd, 2012 No Comments

For my upcoming social media webinar series, I’d like to get your input on what topics you would be most interested in.  Use the comment section below or simply click on the short survey here.

25 Social Media Blogs to Follow

July 15th, 2012 No Comments

25 Social Media blogs to follow if you are trying to stay on top of what is going on in this space.

(Time Tested) Tools to Measure Social Media Success

April 4th, 2012 2 Comments

A while back, I promised my friend @tridipchakra  to write a blog about  tools to measure social media success. Now that I am at the onset of a 3 months sabbatical and (somewhat) of a social media hiatus, I am honoring my promise. Here a list of some, mostly free, key tools, that I have found […]

How to Embed a Tweet into a Blog or Email (& Use it Creatively)

March 27th, 2012 2 Comments

Just read that Twitter now has the functionality to let you embed a Tweet. Great, no more cutting and pasting while losing functionality. And it looks much better. I tweeted the fabulous blog that gives step by step instructions (by Social Media Examiner) so that I could share it by embedding the Tweet here:   […]

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