Social Media Marketing for B2B

Ask Not What Yerdle Can Do For You…#Y4Y

March 9th, 2015 No Comments JFK Speaking

What is Yerdle? Here my definition: A community of people who give and take. We give away items we no longer want or need and in exchange, receive somebody else’s treasures. But to me, Yerdle is so much more: it’s a community.

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LIVE Event: The Future of Business with Brian Solis

March 2nd, 2015 No Comments booksolissq1223x300

Get 50% Off if you register with discount code MarketingXLerator. The Future of Business — Everything You Need To Know To Succeed, with Brian Solis. In-Person and Live Streaming Event.

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Fun & Reuse with Yerdle Packaging #SharingEconomy

February 26th, 2015 No Comments Screen Shot 2015-02-26 at 9.07.47 AM

Us Yerdlers are packaging experts. We don’t just reuse consumer goods, we also #reuse packaging. You can become an expert too!

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Webinars & Social Media: A Good Combination

February 23rd, 2015 No Comments Creative Commons License: ©Eric via Flickr

This is part two of an interview series. In this article, BrightTalk spoke with me about how to use social media to strengthen your webinar programs. This article was originally published on BrightTalk. Thanks to BrightTalk for authorizing its syndication below.

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Are there Social Media Musts for Your Business?

February 18th, 2015 No Comments Natascha Thomson of MarketingXLerator

This article was originally published on BrightTalk. Thanks to BrightTalk for authorizing its syndication below:

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#SharingEconomy: Owning is Not the Problem

February 17th, 2015 No Comments Yerdle City

“Everyone chases after happiness, not noticing that happiness is right at their heels.”  ~ Bertolt Brecht

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Social Media is like New York New York – It Never Sleeps.

February 12th, 2015 No Comments Creative Commons License via

Social Media is like New York – It Never Sleeps. But You Should. This guest blog was written by Petra Neiger, CEO & founder of Red Pantz. Her mission is to help improve the well-being of leaders and teams, which she has been able to observe first hand as a business executive in Silicon Valley.

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Approach This Valentine’s Day With a #SharingEconomy Spirit

February 9th, 2015 No Comments Screen Shot 2015-02-09 at 4.03.42 PM

There are a few things I don’t understand about Valentine’s Day: Why does there have to be a gift? Why is the gift-giving more expected of the man? Why is a brand new gift valued more highly than a used one?

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Underwear & Wine: What I am Allowed to Buy This Year #SharingEconomy

February 2nd, 2015 No Comments Screen Shot 2015-02-02 at 4.06.11 PM

Last week I unveiled my quest to get everything I needed for one year on Yerdle. That means buying * nothing * new. A lot of my friends asked… “Wait… NOTHING new? What about the essentials!?”

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Why I Will Buy Nothing New for a Year

January 26th, 2015 No Comments Yerdle

I made a New Year’s resolution this year: buy nothing new and get what I need exclusively on Yerdle for a full year. I’m calling it “The Y4Y Challenge”: Yerdle for a Year!

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