Social Media Marketing for B2B

Mapping & Location-Based Services at #SAPPHIRENOW

May 5th, 2013 2 Comments PrizeFinder, Centigon Solutions, MarketingXLerator

Social user are increasingly accessing social networks via mobile devices. According to eMarketer: “A mobile first mentality is taking hold. The key opportunity for marketers in the shift toward mobile is that mobile users not only log in more frequently, but they also spend more total time on social media sites.

Read More

Infographic: 70% of Mobile Searches Lead to Action Within an Hour

April 30th, 2013 No Comments mobile-diversity; Ahmed Ahmed; @ITsAhmedAhmed

This blog is syndicated with the kind permission of the author Ahmed Ahmed of Tomorrow People. Infographic: 70% of Mobile Searches Lead to Action Within 1 Hour

Read More

Why G+ will Win the “Consolidation & Isolation” Game

April 22nd, 2013 2 Comments MarketingXLerator, Social Media Marekting & Strategy

As users and marketers are maturing in the use of social media, platform providers are also entering a new stage in their life cycles. In the following, you will find three pertinent social media trends that will shape the social media world as we know it.

Read More

What is #FF? And more Twitter Questions Answered

April 9th, 2013 2 Comments Twitter FAQ: #FF, Monitoring & More; MarketingXLerator, B2B Social Media Marketing

As there are a number of questions I repeatedly get asked about Twitter, I have summarized the answers in this blog. 1. What is #FF? 2. How do I monitor an event on Twitter? 3. How do I Tweet through LinkedIn?

Read More

How to use Social Media for #Recruiting

March 26th, 2013 2 Comments 2012_social_job_seeker_survey

Does Social Media Recruiting Work? If you have been trying to hire employees, chances are that you have at least considered using social media to find the right candidates. There is ample proof that social media can help fill jobs; but it depends on what kind of job you are trying to hire for.

Read More

Can HR & Twitter Get Along? #BAHREC

March 15th, 2013 No Comments HR Social Media Panel

The Power of Social Media and Marketing Your Company @_BAHREC: “We have assembled a great panel of experts in social media.  They will present some of the challenges HR faces and legal landmines that are avoidable.  You will be Tweeting by the time you leave.”

Read More

How to Use 2 New #SocialMedia #Crowdsourcing Tools to Support a Cause

March 4th, 2013 No Comments GirlRising.com

I recently learned about two new social media tools that draw on the power of crowdsourcing to foster change: Gathr and Thunderclap.

Read More

B2B Lead Generation Trends 2013 (by Holger Schulze)

February 27th, 2013 No Comments Screen Shot 2013-02-27 at 6.43.38 PM

I’d like to share this great Slideshare deck by Holger Schulze with you as it gives an insightful overview of B2B Lead Generation Trends 2013:

Read More

Social Marketing Means Business (DMNews.com)

February 14th, 2013 2 Comments http://www.freevector.com/fishing-man/

This article, for which Cindy Waxer interviewed me, was originally published in DMNews.com. It provides a good overview of B2B vs. B2C marketing and some insightful social media marketing case studies.

Read More
Page 6 of 13« First...45678...Last »

Powered By WordPress

Designed & Developed By Gareth Watson

Follow

Get every new post delivered to your Inbox

Join other followers: