Social Media Marketing for B2B

Posts Tagged ‘Marketing Strategy’

Marketing Insights Gained at Ford, Maserati & the Oakland A’s

August 11th, 2014 No Comments

This blog is an interview with Michael Savod, where he shares his insights gained in marketing and advertising roles at Ford, Chrysler, Maserati, and the Oakland A’s.

The Case for the Digital CXO

July 22nd, 2014 No Comments

Without a doubt, there is a need to redefine the role of the marketer for the digital age. But that’s not sufficient. Digital is not limited to marketing, change has to originate from the C-Suite to actively lead the transformation to the social business.

B2B Social Media Marketing Tips from SAP, Intel, Citrix & Luminesa

July 2nd, 2013 No Comments

Learn how to avoid falling victim to social media hype and how to succeed instead – at this recorded BrightTalk online panel discussion with experts from SAP, Intel, Citrix and Luminesa.

[Video] EMC’s #SocialMedia Caveman

June 4th, 2013 No Comments

While working on a social media workshop for EMC Corporation, I found this funny YouTube video that explains the 101 of social media: EMC’s #SocialMedia Caveman.

Survey: Social Media Webinar Topics

October 3rd, 2012 No Comments

For my upcoming social media webinar series, I’d like to get your input on what topics you would be most interested in.  Use the comment section below or simply click on the short survey here.

Content Marketing Hall of Shame

August 13th, 2012 1 Comment

The inaugural class of the content marketing hall of shame — inducted by seven marketing leaders — and presented by Feldman Creative. By Barry Feldman.

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