Social Media Marketing Consulting for Business

Posts Tagged ‘Marketing’

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7 Tips for a Social Media Marketing Strategy

January 26th, 2016 No Comments

This blog provides seven tips that are essential for your 2016 Social Media Marketing Strategy creation.

Expert Interview: 7 Social Selling Questions Answered

January 21st, 2016 No Comments

As social selling is currently the big buzz term, I interviewed a social selling expert for this blog post to find out what is fact vs. fiction. The following is an interview with Julio Viskovich, VP Marketing at rFactr, who has been involved with social selling and employee advocacy programs since 2012.

Recording: What you need to know about #SEO as a #CMO

December 9th, 2015 No Comments

Watch the BrightTalk OnDemand recording NOW. Search Engine Optimization (SEO) is a must in the digital age, how else can your company and products be discovered by new clients? But increased search traffic by itself is not an end goal.

OnDemand: Community Engagement is Not a Goal in Itself

September 18th, 2014 No Comments

For the BrightTalk B2B Marketing Summit, I got “the band back together” (as the Blues Brothers would say) to record a session on online community engagement best practices. It was a very educational experience to have three Silicon Valley marketing veterans share their wealth of experience: practice not theory!

The Case for the Digital CXO

July 22nd, 2014 No Comments

Without a doubt, there is a need to redefine the role of the marketer for the digital age. But that’s not sufficient. Digital is not limited to marketing, change has to originate from the C-Suite to actively lead the transformation to the social business.

BrightTALK Webinar: #Growth Hacking Defined

June 2nd, 2014 No Comments

What is Growth Hacking? How can it be applied to your business? Join us on June 12, 2014 for a lively discussion on the topic of #GrowthHacking, with Chartcube, Hootsuite, and theMIX agency. The panel also includes Sean Ellis, Founder of Growthhackers.com, who coined the term #GrowthHacker in the first place. Registration is now open.

Take the Short Quiz: How Do Your Marketing Instincts Stack Up Against the Pros?

May 8th, 2014 No Comments

Hey, I am NOT calling myself a Pro but thank you very much, Digital Marketing Remix, for the honor :-). Take this quiz, “How Do Your Marketing Instincts Stack Up Against the Pros?” and compare your wits against some top marketing executives: Meagen Eisenberg of DocuSign, Jenifer Metz of CSC, and yours truly.

Stacking the Odds for Authentic Growth: Advice from Sean Ellis

March 31st, 2014 No Comments

Here the key takeaways from Sean Ellis’ wonderful keynote Stacking the Odds for Authentic Growth at the Startup Marketing Conference.

10 (Replicable) Rules for B2B Social Media Marketing

February 24th, 2014 No Comments

I recently spoke at the Socialize! Social Business Silicon Valley Meetup run by Mario Herger, on the topic: Are there (replicable) rules for using social media for B2B marketing?

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