Social Media Marketing for B2B

Posts Tagged ‘NetApp’

The Five Myths of B2B Social Media Marketing

June 24th, 2011 4 Comments

Whatever you hear about social media, don’t believe it! There is a ton of misinformation out there that can be damaging to companies that want create real ROI from social media. Learn about the 5 myths of social media in this blog.

Social Media Highlights from the SF MarketingSherpa Summit 2010

October 18th, 2010 No Comments

Earlier this month, I was invited to attend the “MarketingSherpa B2B Marketing Summit” in San Francisco as a panelist.  While most of the summit was focused on traditional marketing channels and lead nurturing, half a day was dedicated to social media, including research, training and case studies. The “B2B Social Media for the B2B Marketer” […]

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