Social Media Marketing for B2B

Posts Tagged ‘Social media marketing’

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Social Media OnDemand & Upcoming Events 2015

September 17th, 2015 No Comments

As I often get asked for content to learn about social media marketing, I have compiled this list of events I’ve recently been a part of, and some that are coming up soon. Hope it’s useful!


August 27th, 2015 No Comments

Please join us for this webinar on the topic of “Over-Automation“ that tries to answer the question: “Is it possible to stay mindful in a data-driven world?“ It’s hosted on 09/15/15 at 9:00 AM PT/ Noon ET by Social Media Today and you can register here.

Facebook Marketing Tips from 20+ Experts

May 29th, 2015 No Comments

I recently had the honor to be asked to contribute to an expert blog on Facebook marketing: Facebook for Business: How to Use it to Market Yourself (and Your Brand). 20+ Expert Insights. It was just published and I was amazed by the great advice my peers dished out. 

How to Stay Mindful in a Data-Driven World #SocialShakeUp15

May 15th, 2015 No Comments

Are you Over-Automating? How to Stay Mindful in a Data-Driven World. Social media is about people. The holy grail of marketing is currently personalization. And while new amazing social media intelligence tools are making it easier than ever before to listen, analyze data, gain insights and make informed decisions, there is a real danger to over-automate.

Salesforce Webinar: SEO Strategies for Beginners

April 1st, 2015 No Comments

Search Engine Optimization (SEO) and Social Media Optimization (SMO) Strategies for Beginners. In this webinar, presented by Salesforce Connect, Natascha Thomson, CEO of MarketingXLerator, will explain the basics of SEO and SMO for novices.

[Slideshare]: Advanced Social Media Marketing Course (UCSC Ext.)

October 27th, 2014 1 Comment

Have you been meaning to up your social media game? This is your chance. You just missed my 2-day Advanced Social Media Class at UCSC Ext. Silicon Valley but you are in luck – I am sharing the slides from the course for free, right here.

OnDemand: Community Engagement is Not a Goal in Itself

September 18th, 2014 No Comments

For the BrightTalk B2B Marketing Summit, I got “the band back together” (as the Blues Brothers would say) to record a session on online community engagement best practices. It was a very educational experience to have three Silicon Valley marketing veterans share their wealth of experience: practice not theory!

The Truth About Google Plus

September 8th, 2014 2 Comments

Is Google Plus a viable social media channel for B2B marketers? This blog series, co-authored with social media professional JC Giraldo, attempts to answer this question.

Author Interview: 24 Rules for 24-Hour Success on LinkedIn

September 16th, 2013 No Comments

  Chris Muccio is the author of the (fully revised) bestseller 42Rules for 24-Hour Success on LinkedIn and I had the chance to interview him about the book and some hands-on LinkedIn tips for you last week. Accolades: 1. Amazon Best Seller 2. Named to multiple Top 100 Social Media Book Lists 3. Achieved #1 […]

Shaking It Up at The #SocialShakeUp 2013

September 13th, 2013 No Comments

Only a few more days until The Social Shake-Up 2013 Conference will take place in Atlanta. While this is the first time Social Media Today is putting on this summit, it looks like they got the who’s who of social media to participate.

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