As users and marketers are maturing in the use of social media, platform providers are also entering a new stage in their life cycles. In the following, you will find three pertinent social media trends that will shape the social media world as we know it.
Posts Tagged ‘Social media’
How to use Social Media for #Recruiting
March 26th, 2013 No CommentsDoes Social Media Recruiting Work? If you have been trying to hire employees, chances are that you have at least considered using social media to find the right candidates. There is ample proof that social media can help fill jobs; but it depends on what kind of job you are trying to hire for.
The Essential Social Media New Year’s Check List
January 3rd, 2013 8 CommentsHappy 2013! Save yourself from (potentially a whole lot of) trouble and streamline your online activity by following the three essential steps below. You really can’t afford not to.
@MarketingCampSV Part 1: What is an Unconference?
August 8th, 2012 2 CommentsMarketingCamp Silicon Valley is an Unconference for marketing professionals in Silicon Valley to share, learn, develop “togetherness”, and hopefully innovate around marketing.
Foursquare Part I – The Basics on Points, Badges & Mayorships
July 18th, 2012 No CommentsLearn the basics on how to use Foursquare to earn points, badges & mayorships.
Leveraging Social Media for Work and Play
July 10th, 2012 6 CommentsI just returned from a three-month sabbatical that was entirely work free. Or was it? Drawing the line between life and work has become increasingly difficult in this age of social media. Can we still do it? Do we want to? My husband had decided ahead of our sabbatical that once we’d set foot on [...]
(Time Tested) Tools to Measure Social Media Success
April 4th, 2012 2 CommentsA while back, I promised my friend @tridipchakra to write a blog about tools to measure social media success. Now that I am at the onset of a 3 months sabbatical and (somewhat) of a social media hiatus, I am honoring my promise. Here a list of some, mostly free, key tools, that I have found [...]
Silicon Valley Social Media Survey: Please Participate (5 min.)
March 21st, 2012 No CommentsIf you are located in Silicon Valley and are interested in diversity, sustainability, volunteering and innovation, I’d really appreciate if you could take this survey! Survey 1: Take this survey if you are somebody who likes to stay informed on sustainabililty (e.g. environmental friendly technologies), diversity (e.g. women in technology), and/or innovation in Silicon Valley, [...]
Pinterest – Scrap Booking for Adults?
March 20th, 2012 No CommentsYesterday, I had the great honor to be invited by Sudha Jamthe into the #partnersocial classroom at University of Santa Clara to talk about social media, jointly with Perrine Crampton. We learned about the goals of the students, saw a presentation on Walgreens & Foursquare, and spoke about our career paths. Finally, we gave a presentation [...]
How to use Pinterest (for B2B)
February 28th, 2012 3 CommentsDid you like to scrapbook as a kid? Well, I did not, and hence it is taking me a bit of effort to understand the recent hype for this new site. More importantly, as a social media marketer, I want to know how Pinterest can help generate awareness and demand for B2B. We have [...]



