In a phone call with a corporate client today, I once again found myself quoting from this excellent Forbes article: Domo CEO Josh James: Why I Pay For Twitter Followers. As somebody who used to be against promoted tweets, this article changed my point of view.
Posts Tagged ‘Twitter’
For her article “How Does Twitter Use Twitter to Recruit?”, Erin Osterhaus went straight to the source: Anitra Collins, Twitter’s Recruiting Programs Officer.
Last week, I had the pleasure of being invited to provide a 30 minute introduction to Twitter at my local Chamber of Commerce. The audience, a group of small business owners in the B2B and B2C space, was generally active on social media but only three people were using Twitter. LinkedIn was the most popular […]
A history of Twitter – and thoughts on what really matters – from Dom Sagolla – author of 140 Characters – A Style Guide for the Short Form. Recorded via Twitter on May 21, 2013 at the #NCMG meeting in Silicon Valley.
In my last blog, Foursquare Part II: Using Foursquare at Live Events (Or Not?), I explored the suitability of Foursquare for MarketingCamp Silicon Valley and came to the conclusion that Facebook was better suited to our purposes. I also promised to do some testing. The results are in. Spoiler alert: things did not quite work […]
Recently, a client asked me the following question: “How do we best handle questions via Twitter at our next event?” The event was a panel discussion with a large live audience. The answer depends greatly on the social media proficiency of the people up on stage and the resources you have available.
I simply have to share two exciting tools that I recently discovered: Crowdbooster and Buffer. Going beyond the functionality of useful free tools like TweetReach, these new tools don’t just provide stats, they help you manage your social media success by engaging more effectively.