Below is a very interesting study by Social Media Examiner, interpreted by eMarketer, about the role social media plays for small and medium (SMB) businesses. Social media plays a significant role in SMBs marketing efforts, providing both free and paid exposure to a wide-ranging—and often receptive—audience.
Posts Tagged ‘Twitter’
A History of #Twitter by Co-Founder @Dom Sagolla
May 21st, 2013 2 CommentsA history of Twitter – and thoughts on what really matters – from Dom Sagolla – author of 140 Characters – A Style Guide for the Short Form. Recorded via Twitter on May 21, 2013 at the #NCMG meeting in Silicon Valley.
What is #FF? And more Twitter Questions Answered
April 9th, 2013 2 CommentsAs there are a number of questions I repeatedly get asked about Twitter, I have summarized the answers in this blog. 1. What is #FF? 2. How do I monitor an event on Twitter? 3. How do I Tweet through LinkedIn?
The Essential Social Media New Year’s Check List
January 3rd, 2013 8 CommentsHappy 2013! Save yourself from (potentially a whole lot of) trouble and streamline your online activity by following the three essential steps below. You really can’t afford not to.
Foursquare/FB Part III: Location-Based Services for #MCSV
November 1st, 2012 No CommentsIn my last blog, Foursquare Part II: Using Foursquare at Live Events (Or Not?), I explored the suitability of Foursquare for MarketingCamp Silicon Valley and came to the conclusion that Facebook was better suited to our purposes. I also promised to do some testing. The results are in. Spoiler alert: things did not quite work [...]
Three Ways to Use Twitter for Q&A at a Live Event
September 11th, 2012 No CommentsRecently, a client asked me the following question: “How do we best handle questions via Twitter at our next event?” The event was a panel discussion with a large live audience. The answer depends greatly on the social media proficiency of the people up on stage and the resources you have available.
(Free) Tools to Fine-Tune Your Social Media Engagement: Crowdbooster & Buffer
July 23rd, 2012 No CommentsI simply have to share two exciting tools that I recently discovered: Crowdbooster and Buffer. Going beyond the functionality of useful free tools like TweetReach, these new tools don’t just provide stats, they help you manage your social media success by engaging more effectively.
Foursquare Part I – The Basics on Points, Badges & Mayorships
July 18th, 2012 No CommentsLearn the basics on how to use Foursquare to earn points, badges & mayorships.
25 Social Media Blogs to Follow
July 15th, 2012 No Comments25 Social Media blogs to follow if you are trying to stay on top of what is going on in this space.
11 Social Media Trends
July 12th, 2012 1 CommentIn this Slideshare presentation, Social Media Strategist Rick Mans of Capgemini presents 11 Social Media Trends to watch:
